When we first start out in business, we often dive straight in with the thing we’re most comfortable with, and also the thing we’re most passionate about. And we love it!

Then we realise that there’s more areas of business that we need to consider to ensure that everything is done, so that customers are served on time, suppliers are paid, and that we’re paid too! It maybe isn’t so simple running a business after all!

If we’re a one person business, then we’re responsible for ensuring all areas of business are completed to a high standard and nothing is missed. Even if we get others to help us, whether it’s family and friends, or we pay a specialist, we still need to manage all aspects of business for it to function efficiently.

What areas of business do you focus on?

Do you have particular areas of business you focus on? Is that because you enjoy them more? Do you shy away from the finances as you don’t like numbers? Or do you simply love putting new photographs on your website, or communicating with customers on social media?

There will be certain areas of business we prefer. However, as business owners we need to ensure that all are covered and carried out, so our business can grow.

Areas of business to manage:

• Finances
  • money in
  • money out
  • annual accounts & tax returns
• Resources
  • staff, contractors
  • systems
  • asset management
  • property management
• Products &/or services
  • buying or making
  • storing
• Sales
• Customer service
• Marketing
  • Offline
  • Online
• Public relations
• Administration
  • systems
  • procedures
  • reporting
• Technology
• Strategy & structure
• Planning & review

You may well have some other areas of business, or terms you use. Do they come into these general headings? Or do we need to add some more?

OK, so now we’ve identified areas of business you need to manage, are you managing them efficiently?

Again, efficiency for one business will look very different to another. So, firstly, do you have time scheduled in your diary for each of these areas of business? That’s the first thing to consider.

You may only do your business finances once a month, whilst you work on marketing every day. That’s fine. As long as you’re working on all areas of business, then you’ll be making progress in your business.

So, which areas of business do you need to pay a little more attention to?

The Business Cheerleading Club focuses support on your WHOLE business, and the business training, experts and business coaching will support the area YOU need help with. Join now, and don’t worry about what you haven’t been doing. Let’s focus on what you have been doing, and put a plan in place for those other little bits.

Once you’re aware of all the areas of business, you can plan to work on them, in the right way for you.